Access changes everything.

Primary care used to be personal. You called your doctor. You saw your doctor. You paid your doctor. Insurance stayed in the background for the things insurance is actually for — a broken leg, a cancer diagnosis, a hospital stay you never want to think about.

Then it flipped. Insurance moved to the front of the line and rewired the whole experience. A strep swab, a refill, a blood pressure check, a conversation about your sleep — every one of them now routes through a payer. Every visit becomes a claim. Every claim becomes a code. Every code becomes a bill you cannot predict. You pay hundreds of dollars a month for a plan you avoid using, because the deductible is a wall and a new-patient visit is a three-week wait. The care that should be easiest to get — everyday, preventive, know-your-doctor care — has become the hardest.

Vine is a membership-based virtual primary care service. You pay $70 a month, flat. You get a real, licensed clinical team you can see the same week, from your phone or laptop. Over 1,000 covered generic prescriptions at $0 to you. A complete annual wellness lab panel every year. Mental health handled by the same team that handles your primary care, so nothing gets lost between two systems.

Chronic conditions — hypertension, diabetes, cholesterol, thyroid, anxiety, depression, non-stimulant ADHD, sleep — managed on an ongoing schedule your clinician sets. No deductibles. No copays. No claims. No prior authorization. No surprise bills weeks after the appointment. Everything you need for everyday healthcare — no add-ons, no upsells. Vine is designed to work with or without traditional insurance. Insurance is optional. Healthcare isn't.